High Dynamic Range or HDR is a photographic technique used by most real estate photographers in shooting architectural and interior photos. It involves a reproduction of a greater dynamic range of luminosity. That is beyond the results from using a standard photographic technique. It allows you to fuse different exposures by merging multiple photos of […]
If there is one thing that other realtors tend to forget in their listings these days aside from the real estate images, it is the floor plan. A floor plan is a drawing to scale that shows the property as seen from above. It shows the layout and the connection between rooms and spaces of […]
To help you navigate among the best HDR softwares for real estate photography, I have prepared a brief description of three popular options. Adobe Photoshop CC If you choose Adobe CC, then as part of the Photography Plan you get two powerful titans in the field of photo editing – Lightroom and Photoshop. Together they […]
Thirty-two percent! That’s how fast a real estate listings sell with good photos. It goes without saying that visuals play a significant role in present-day media. Words always deliver a more powerful message when they are coupled with a strong graphic element. Together, they increase retention, staying with your audience for a longer time. Buyers […]
Many real estate agents see floor plans as not “necessary”. If that’s how you feel, then technically, you’re right. Floor plans aren’t “necessary”. But then neither are real estate photos – and you won’t see many listings without those! One of real estate’s greatest kept secrets is that buyers love floor plans. Floor plans help […]
You are looking for a best way to sell your property? Then real estate video ideas is your key to make it easier. When potential buyers or renters are searching for a new home, video is a way to make your listings stand out from the crowd. So we’ll start with a few ideas for […]
A tripod is an essential real estate photography gear that can make your photos look perfect and sharp. You can’t find a universal or one-size-fits-all model for all types of photoshoots. If you specialize in property photography, don’t try to buy a world’s best tripod. Instead of that, read the review of 10 modern tripods […]
A tripod is an essential real estate photography gear that can make your photos look perfect and sharp. You can’t find a universal or one-size-fits-all model for all types of photoshoots. If you specialize in property photography, don’t try to buy a world’s best tripod. Instead of that, read the review of 10 modern tripods […]
You don’t need much video equipment to shoot your own real estate videos. Your phone most likely shoots in HD or 4K. Authenticity beats production value any day. However, if you want to take your video quality to the next level, feel free to invest in some tech. Here are our recommendations, to save you […]
Grow your business the easy way with this in-depth guide to real estate video marketing. From videos ideas to lightning speed production and Facebook hacks, we break it all down for you in easy-to-action pieces. Make a plan. Plan your video content in advance. That way you can make decisions about what your videos are […]
